A good distribution of oil helps heat transfer efficiently through the pan to the food and ensures even frying results, avoiding scorching food. Normally when a steak or piece of chicken is put in a normal frypan, the oil or butter is being pushed sideways, which results in less than crispy frying. With the "I Love Meat and Poultry" collection, the raised ribbed surface guarantees the oil remains beneath the food, resulting in perfect searing and browning.